Discontinuity as a Feature of the Marketplace, Not the Exception
The pandemic has made clear that the disruptions of the 21st century terrorism, financial crisis, the iPhone, political upheavals, pandemic is the new normal. The moderation and stability that characterized the quarter-century prior to the Great Recession is long gone; frequent and volatile business model discontinuities are set to strain operating and revenue models, which were built for a very different and more stable era.

Future growth opportunities will be found in different kinds of innovation, new styles of living and working, the next generation of technologies, and different approaches to risk. In this presentation, Kantar Chief Knowledge Officer J. Walker Smith shares a view of what this future will look like and a framework to guide business leaders for what they must do to capture future opportunities for growth.
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